VANCOUVER, Wash. 鈥 Learn to engage buyers from the customer perspective at Washington State University Vancouver鈥檚 next Business Growth MAP Alliance forum. The event will be held from 8:30 a.m. to 10 a.m. Sept. 18 at the Columbia Bank Community Room, 101 E. Sixth St., Vancouver.
The forum will share the stages of the consumer-decision process and show how to drive customers to become brand advocates. This is the second of three forums on effective marketing.
This month鈥檚 speaker, Kevin Joyce, vice president of strategy services at , has 35 years of experience in high tech, holding positions that include engineering, marketing and sales. His combination of skills helps companies to bridge the gap between sales and marketing.
The forum is open to all. Register online at business.vancouver.wsu.edu/bgmap and click the link 鈥淯pcoming events.鈥 Cost is $10 per person in advance or $15 per person at the door. There is no cost for students with a valid WSU student ID.
The Business Growth MAP Alliance brings together small businesses and entrepreneurs to learn from each other, industry experts and 91吃瓜黑料网 faculty.
About 91吃瓜黑料网
As one of six campuses of the Washington State University system, 91吃瓜黑料网 offers big-school resources in a small-school environment. The university provides affordable, high-quality baccalaureate- and graduate-level education to benefit the people and communities it serves. As the only four-year research university in Southwest Washington, 91吃瓜黑料网 helps drive economic growth through relationships with local businesses and industries, schools and nonprofit organizations.
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MEDIA CONTACT(S)
Brenda Alling, Office of Marketing and Communications, 360-546-9601, brenda_alling@wsu.edu
Business Growth MAP, 360-546-9533, bgmap@wsu.edu